Wetland Conservation Essay Example For Students

Wetland Conservation Essay The issue of Wetland Conservation Essay and policy has long been an issue of controversy among interest groups and industry. When observing the number of endangered or threatened species that inhabit wetlands it is apparent that there is a pressing need to conserve them, especially when the leading cause of species loss is habitat destruction (Nowlan and Jeffries, 1996). There is currently in place a system of policies and laws which culminate to create a relatively effective means of enforcement, however, through the lack of a single Act which pertains to wetlands there continues to be inadequacies within the system. Though the federal government has released the Federal Policy on Wetland Conservation it is not admissible in court and therefore only stands as recommendations by which the government would like the public to abide. The vastly different types of wetlands located through out B. We will write a custom essay on Wetland Conservation specifically for you for only $16.38 $13.9/page Order now C. create many difficulties in the creation of a single policy, however, if there was a broad based Act which was committed to the current federal policy of no net loss of wetlands it would eliminate the need for overlapping laws at the three levels of government. What Designates an Area as a Wetland A wetland can be described in many ways, most of which provide a great deal of vagueness in the distinction between the different classifications as these areas frequently fit into more than one grouping within a very small space. There are basic traits which all wetlands share, in that they are any land which is covered in less than six meters of water at low tide (if tidal) for all or part of the year (Zoltai, 1988), this description includes freshwater wetlands such as shallow ponds, marshes, peat bogs, swamps and fens, as well as saltwater wetlands such as tidal flats, saltwater marshes, eelgrass beds, estuaries and deltas (Nowlan and Jeffries, 1996). With such a broad range of ferti le lands included in this description it is no surprise that they maintain such a high level of biodiversity. This description is however the most basic possible, in that it only allows for a general identification of wetlands, rather than classifying them by type or by the systems to which they are a part of. Nowlan and Jeffries (1996) group wetlands into five categories in accordance with their parent systems: Marine, non-estuary saltwater wetlands; Estuarine, wetlands around the mouth of a river; Lacustrine, wetlands connected to lakes; Riverine, wetlands connected to rivers; Palustrine, marshy wetlands. This method if classification is most effective when viewing wetlands from a policy perspective as it allows for them to be classified as distinctly as possible. Zoltai, in Wetlands of Canada (1988) uses over sixty very specific descriptions for the different types of wetlands in Canada, the problem with this being that the traits of wetlands may change from season to season and within small geographic areas. There is a consensus that the coastal wetlands of the Pacific are of the greatest ecological significance in the field of biodiversity; as they never freeze and are therefore able to provide year round habitat for fish and wildlife (Nowlan and Jeffries, 1996). Significance of Wetl ands Wetlands have an anthropocentric value which has long been looked over in the development of society, in that they have traditionally been though of as barren wastelands which have no value to humans and therefore have been used as dumping grounds (Schiller and Flanagan, 1997). This pioneer mentality has lead to the paradigm that wetlands are only impeding urban development and that they are indeed useless because they have no immediate or apparent cash value. The truth however, is quite the contrary. Clean water, which is essential to all life, when extracted for consumption by cities and towns, can be attributed to wetlands (Schiller and Flanagan, 1997). Through natural breakdown and retention of toxins in effluents, wetlands are able to filter solid wastes as well as industrial wastes containing heavy metals; ensuring that they do not harm human populations or other ecosystems. In low-lying areas that are prone to flooding wetlands play a crucial role in ensuring that civilizations are not destroyed, by acting as a sponge, wetlands are able to absorb large amounts of water and slowly .

The Harris Matrix Tool Used to Comprehend the Archaeological Past

The Harris Matrix Tool Used to Comprehend the Archaeological Past The Harris Matrix (or Harris-Winchester matrix) is a tool developed between 1969-1973 by Bermudian archaeologist Edward Cecil Harris to assist in the examination and interpretation of the stratigraphy of archaeological sites. The Harris matrix is specifically for the identification of both natural and cultural events which make up a sites history. The construction process of a Harris matrix compels the user to classify the various deposits in an archaeological site as representing events in the lifecycle of that site. A completed Harris Matrix is a schematic that clearly illustrates the history of an archaeological site, based on the archaeologists interpretation of the stratigraphy seen in the excavations. The History of an Archaeological Site All archaeological sites are palimpsests, that is to say, the end result of a series of events, including cultural events (a house was built, a storage pit was dug, a field was planted, the house was abandoned or torn down) and natural events (a flood or volcanic eruption covered the site, the house burned down, organic materials decayed). When the archaeologist walks onto a site, evidence of all those events is there in some form. The archaeologists job is to identify and record the evidence from those events  if the site and its components are to be understood. In turn, that documentation provides a guide to the context of the artifacts found at the site. Context means that artifacts recovered from the site mean something different if they are found in the construction foundations of the house rather than in the burned basement. If a potsherd was found within a foundation trench, it predates the use of the house; if it was found in the basement, perhaps only physically a few centimeters away from the foundation trench and maybe at the same level, it postdates the construction and may be in fact from after the house was abandoned. Using a Harris matrix allows you to order the chronology of a site, and to tie a particular context to a particular event. Classifying Stratigraphic Units to Context Archaeological sites are typically dug in square excavation units, and in levels, whether arbitrary (in 5 or 10 cm [2-4 inch] levels) or (if possible) natural levels, following the visible deposit lines. Information about every level that is excavated is recorded, including depth below surface and volume of soil excavated; artifacts recovered (which could include microscopic plant remains discovered in the laboratory); soil type, color and texture; and many other things as well. By identifying the contexts of a site, the archaeologist can assign Level 12 in excavation unit 36N-10E to the foundation trench, and Level 12 in excavation unit 36N-9E to the context within the basement. Harris Categories Harris recognized three types of relationships between unitsby which he meant groups of levels which share the same context: Units which have no direct stratigraphic correlationUnits which are in superpositionUnits which are correlated as parts of a once-whole deposit or feature The matrix also requires that you identify characteristics of those units: Units which are positive; that is to say, those that represent the upbuild of material to a siteNegative units; units such as pits or foundation trenches which involved the removal of soilInterfaces between those units History of the Harris Matrix Harris invented his matrix in the late 1960s and early 1970s during post-excavation analysis of site records from the 1960s excavation at Winchester, Hampshire in the UK. His first publication was in June 1979, the first edition of The Principles of Archaeological Stratigraphy. Originally designed for use on urban historic sites (which stratigraphy tends to be horrendously complex and jumbled), the Harris Matrix is applicable to any archaeological site and has also been used to document changes in historical architecture and rock art. Although there are some commercial software programs that assist in building a Harris matrix, Harris himself used no special tools other than a piece of plain gridded papera Microsoft Excel sheet would work just as well. Harris matrices may be compiled in the field as the archaeologist is recording the stratigraphy in her field notes, or in the laboratory, working from notes, photos, and maps. Sources Barros Garcà ­a JMB. 2004. The Use of the Harris Matrix to Document the Layers Removed during the Cleaning of Painted Surfaces. Studies in Conservation 49(4):245-258.Harris EC. 2014. Principles of Archaeological Stratigraphy. London: Academic Press.Harris EC, Brown III MR, and Brown GJ, editors. 2014. Practices in Archaeological Stratigraphy: Elsevier.Higginbotham E. 1985. Excavation Techniques in Historical Archaeology. Australian Journal of Historical Archaeology 3:8-14.Pearce DG. 2010. The Harris Matrix technique in the construction of relative chronologies of rock paintings in South Africa. The South African Archaeological Bulletin 65(192):148-153.Russell T. 2012. No one said it would be easy. Ordering San paintings using the Harris matrix: dangerously fallacious? A reply to David Pearce. The South African Archaeological Bulletin 67(196):267-272.Traxler Ch, and Neubauer W. 2008. The Harris Matrix composer, a new tool to manage archaeological stratigraphy. In: Ioannides M, Addiso n A, Georgopoulos A, and Kalisperis L, editors. Digital Heritage, Proceedings of the 14th International Conference on Virtual Systems and Multimedia:  Cyprus. p 13-20. Wheeler K. 2000. Theoretical and Methodological Considerations for Excavating Privies. Historical Archaeology 34:3-19.

Electronic marketing essay about How can the Internet and related

Electronic marketing about How can the Internet and related technologies assist organisations with creating customer value through personalisation and mass customisation - Essay Example Trial and error design is also a new tool in this case to check the user adaptability into a certain new product before getting it into the market in a fully fledged style. Normally the outcome is a perfectly designed product that gets appreciation from the users & consumers. The whole concept of mass customisation is that the users customise these products in their own ways. However; it is evident from this approach that if the user is not interested in the customisation of the certain product, then there is no need of customising it and pursuing through it. This essay will explain the relationship between the mass customisation strategies and the personalisation techniques which make up the basis for a customer to analyse the products in their own style and then help the companies make decisions regarding the empowerments and the use of technology. This actually empowers the customers to choose among different products by looking through them and feeling them in a way themselves, and making a selection through this process that leads to a successful product development in the market. This in turn influences the customers’ thinking patterns in terms of the product selection and then the right kind of product / item is chosen which brings along greater satisfaction and greater amount of self-motivation for the customers. And, also this way the customer take charge of what they are using by selection process. Personalisation concept was not implemented when it was first proposed almost thirty years back; however it is being applied now after so many years after the advent of IT and internet. Since the companies are using the internet more and more for their betterment and empowering the customers to make partial decisions on their behalves. Personalisation has recently become totally a part of ebusiness, as this concept indicates many things that the theorists and the practitioners would love to know about in

Global Strategy Coursework Example | Topics and Well Written Essays - 3000 words

Global Strategy - Coursework Example †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..21 Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.22 Executive summary This research analysis is aimed at significantly breaking down the micro and macro-operating environment of Tesco organization, one of the biggest foodstuff and grocery traders in the globe, running about 4, 331 warehouses. Strategic assessment tools like PESTEL, Porter’s Five Forces model, SWOT, and Value Chain analysis have been applied through scholars to attain this purpose. Then a conclusion is finally provided. Introduction Tesco is considered to be one of the biggest food traders in the sphere in surplus of ?54 billion during 2009 and recruiting above four hundred and seventy thousand individuals. They run an estimated four thousand, three hundred and thirty one stores in fourteen nations across the globe. The organization runs mainly in the United States of America, Europe, and Asia; and their Head Office is located in Hertfordshire, UK. The commercial system portfolio of Tesco constitutes: more than 960 Express warehouses that vend an estimated 7,000 commodities as well as fresh foodstuffs at appropriate places. Moreover, 170 Metro warehouses that trade in different food commodities in cities and town centres; and 450 super warehouses that trade in both foodstuffs and non-foodstuff commodities together with manuscripts and DVDs. Tesco as well offers online trading services by their website tesco.com and Tesco Direct. Furthermore, they offer broadband I internet linkages and monetary services by Tesco Personal Finance (TPF). The company was established in 1919 in the UK and has steadily evolved greatly since then. The food and beverage trade department represents the biggest firm in th e United Kingdom, offering jobs for above three million individuals in primary manufacturing, production, and trading. During 2003, trade reported 9% of Gross Domestic Product. The analysis below offers an insight into the supermarket organization, Tesco, with stress on its exterior environment breakdown and organization’s breakdown of resources, proficiency, and traditions. Strategic assessment tools like PESTEL, Porter’s Five Forces model, SWOT, and Value Chain analysis have been applied through scholars for attaining this purpose. During the past decades, United Kingdom supermarkets have been subjected under high scrutiny due to their reaction to vendors, specifically of personal-label goods, although the growth of strategic distribution networks has remained an important section of majority of supermarket plans for the recent years. Corporate Strategy The vision of the

A Physician Is Immune from Liability When a Patients Actions Assignment

A Physician Is Immune from Liability When a Patients Actions Contribute as Much to His Own Harm as the Physicians - Assignment Example In cases of medical liability, informed refusal often arises in instances when patients claim that they were not fully made aware of the fact that by not following the doctors’ suggestions for either a screening regimen, appointments or taking their medication as ordered. Instead, they claim that doctors and nurses were not either clear or assertive (Martin et al, 2005). These patients seemingly agree to follow the doctor’s recommendations and then do not. Thereafter, these patients allege that the physician did not provide them with a full picture of the potential harm that could come to them from not following the recommendations put to them by the doctor (Lerner, 2014). The role of the physician in patient care is to actively determine what the most appropriate treatment for a patient is based on their medical problem determined by the physician’s knowledge, medical judgment as well as experience (Furrow et al, 2013). Thereafter, his job is to present these recommendations to the patient for their consideration and ideally to gain consent that they will follow through on the treatment plan. As a general rule, the patient is the one who makes the ultimate decision with regard to their medical care and therefore has the final word on whether or not to carry on with the treatment recommended (Hoffman, 2011). If the patient elects to follow the recommendations put forward by the physician, then essentially the only thing that the physician can do is to provide helpful advice and to follow up on the missed appointments. Non-compliance is an issue that is well known and in many instances inevitable (Hoffman, 2011).  

Report on the Case Study of Virgin Trains. Organization Success

Report on the Case Study of Virgin Trains. Organization Success In the modern era, business activities have got shape of changes in different ways, if we talk in organization behavior, technology of the company, the customer satisfaction, the method of productions, the use of latest and modern equipments, the management of human resource, the intellectual resources, the activities of marketing, marketing management, products development and many other areas of the business which are consistently changing with company environment and customer need and wants. Most of he company now a days are going through change management. Change management is a process of changing the overall activities of the organizations if not all but with some extent those activities which the management feel that the company continuously facing problem by handling the work of the organization. So they decide to change the management or administration or those activities which are continuously disturbing the work environment of the company. The following may be the most imp ortant areas in which the business are taking interest to make a change. These are as under. Culture of the company, Work enviromnet, Technology, Production techniques Administration of the company, Use of latest and modern means and sources for business, Change in management etc. We can define the change management also by the help of following words. The process of changing the activities of the organization as well as the implementation of the procedures and technologies to achieve the desire objective of the organization, simply words to change the environment of the business organization and to achieve a high profit form that changing, usually change management includes different aspects such as control change, adaptation change and effecting change. The final goal of the change management is the long term sustainability of the organization. There may be some internal and external triggers which bring change in the organization activities. Change Management Importance. The process of change management is not an easy task because it requires the business skill, analytical skill, political skill, system skill, people skill, and Change management plays a vital role in the organization development because it gives stability to the organization by studying the internal and external changes. It also provides a solid base for the value and reputation. And also maximize the profit of the business concern. Change management also provides good culture and sound working system to the organization, it also creates top bottom approaches to facilitate and promote the need for a culture. Where employees do perform their activities with effective and efficient manner? Which also provide basis for human resource manger to implement those strategies for training and development which boost up the current employees for the need of the organization? Now a days various companies are hiring the services of management consultant to learn how best manage the activities of the business concern, the consultant providing best techniques for implementing the change process and to achieve the organization objectives. A) Critically examination of the case study of the virgin train. Relationship vision and culture of the company: As before all the trains network in the hand of Britain government, they appointed a separate body for the management and handling of the railway activities known as Britain rail. But since 1997 virgin train operating complete in private sector, the quality and management of the virgin train is now so better. The routes of train go through Manchester, Glasgow, and Birmingham and many others cites of the United Kingdom. The new chief executive of the virgin train has announced a new vision for a company which has with great extent support the company in different situation. Vision and mission statement of the virgin train: Vision: a statement is some time called a picture of the company in the future. Vision statement is the company aspiration, their frame work for all strategic planning of the company. The vision statement answers the question where do we want to go. For example the vision statement of the eye clinic in America is our vision is to take care of your vision. And the vision of the adamjee pharmaceuticals is the name you have learn to trust. Mission: mission statement is a brief description of a company fundamental purpose. Mission statement give answer the question why do we exist. The vision of virgin train is very clear, it has very close relation to the all activities of the virgin trains, the basic and fundamental aim of the virgin train is to achieve the customer satisfaction and coordination among employees, for this reason they have divided the whole activities of the organization into group they have developed separate region for controlling the activities of the virgin train and each region is handed over to manager for best control. Each region of the company is seeking to maximize the quality of the service to customer and other objectives of the company. Tony Collins the chief executive the company has well established the vision of the company which has differentiated the company with others, the main theme of the vision of virgin train is to empower the employees to take responsibility and ownership of their performance. This vision has worked with great extent. And have played an important role in transforming the vision in culture of the company . Vision helps the organization to meet the objective and target with some core values. The vision of the virgin train is To become the most safe, consistent, reliable and profitable of the train operating franchises in a climate that respects different views and people need not be afraid to be open and honest. If we see the vision of the virgin train it is clear form the above that it set out the concept of profitability, safety and responsibility and customer services and relation with them. Now we will see that how the vision and culture of the virgin train have some relation or not. Culture is the way of working style in the organization which is clearly study from the behavior of he employees, culture is the way of working activities, that how the manager behave with employees while they are doing their activities. And how manger treats the subordinates. Culture also depicts the procedures and system for activities and care abut the customer because customers are the ultimate king of the business. The virgin train vision and culture have strong relation ship becaus e the vision of the virgin trains have provided a solid base for culture of the company, as we have studied in this case study of the virgin train that they have now divided the activities in different region and they have move from their traditional concept to new one is the customer is the priority. We can see the culture example how they have managed the culture from their vision, the provision of toys in waiting rooms to keep childrens happy. Virgin train also encouraging recycling in all offices. They have also encouraging employees to take part in communication and give suggestion and share ideas of important issues and challenges. B) What influence organization culture in change management. First of all we must shortly define that what is meant by culture, organizational culture is a system of shared meaning held by members that distinguishes the organization form other organizations. (Stephens). Culture is also consists of norm, values, attitudes, beliefs, opinion and custom and traditions of the employees while doing work in the organization how they feeling and how they finding the place for their selves. Factors influencing organization culture: The following elements or factors can be sued to influence the organization culture. a) Control system b) organization structures c) power structures d) the paradigm e) stories and myths f) symbols and g) rituals and routines a) Control system: The system to monitor that what is going on in the organization. b) Organization structures: The hierarchies of the organization, the way through which the work can be carried on, the lines of reporting etc c) Power structures. What is power based. Who will be responsible for making decision, and how power can be widely spread. d) The paradigm; the organization mission. Values, vision, what it about, and why it exists. e) Stories and myths. Events must be building up, and what is important in organization and what is not, f) Symbols. The logos and design of the organization but it also be extended. g) Rituals and routines. Meeting of management, reports of the board and so one. C) Contribution of the Organization Structure to the achievement of the Change process. Organization structure may define as organizational structure is a system of arrangement, the pattern or network of relation, between the various positions and their holders. David Buchanan.) All organization has some aims and objectives. To achieve those objectives all organization makes provision to regulate such activities, which contribute to the achievement of the goals. Such allocation of resources, supervision and coordination among the organization elements are developed to constitute the organization structure. What may be the structure of the organization if it is matrix or project, free form but with out proper structure of the organization activities no change process can be best implemented in the organization because organization structure makes it easy to understand the whole activities of the organization and which help in the change process. So it is very important for the management to develop such structure which regulates the activities of the organization and to achieve the targets. Peter Drucker suggests some principles for designing organization structure these are; clarity economy direction of vision understanding by individual of his own task and the task of whole decision making stability and adaptability and perpetuation and self renewal these principles serves to support the designing in the organization structure, if these are follows so with no doubt one can develop good and stable structure which may be supportive in the change management process, as we have seen from case study that how virgin trains have developed the regional structure according to the vision of the company. Elements of the Organization Structures: Five main elements of the organization structure are People Technology Objectives of the organization Environment e) Structure of the company itself. Organization can be viewed as a complex system, which consist the above variables. These variables mutually interrelated with each other and constitute the organizational structure and these variables are affected by environment such as social, political, economical and environmental. Types of the Organizational Structure: Line structure, Staff structure, Functional structures, Matrix structure and Project base. Designing the Organizational Structure: There are many type of organization and every organization has a different structure. Different people are placed in different position in different department of the organizations. Division of grouping and task into functions, departments, sections, and units constitutes the organizational structure. As virgin train adapted the structure for carrying the activities of the trains, they have divided the region and assign each region to a manager for handling the activities and every employees of that region are responsible to report to that specific manger. Departmentalization: Departmentalization refers to the process of grouping together employees who having common supervisor and resources. In simple word departmentalization is the division of the organization into different wings and every wing has common goal and responsible for any work done. An organization may be departmentalizing on the following basis. Function basis e.g. research, finance, and sale etc Product basis e.g. a college on subject base Customer base e. g bank, consumer loan, and business loan departments. Geographic base Time base e.g. one shift, two shift etc Now it is prove form case study of the virgin trains that how organization structure achieved the change process in that specific area, all the activities of the virgin trains have designed in such a way to achieve the customer satisfaction and employees coordination D). Strategies of the virgin trains: As clear form the case study of the virgin train that the company has adopted two main core strategies customer oriented strategy and employees or worker oriented strategies both strategies have developed the virgin trains, because in virgin trains giving priority to customers they are considering that customers are the kings of today market they are better decided about the failure and success of the business concern, and the company all activities are going round with customers so by adopting this customer priority strategy the virgin trains are now attempting to have different position to its rival or competitors, and the other one strategy which have adopted by virgin train is employees oriented because the virgin train is also considering that the workers are also the core point of the success of the business if worker are provided a good environment, health and safety condition, good reward system, well motivated so they can perform better and the company can achieve the goal easily. Effective of the strategies: By adopting these two core strategies the virgin trains now getting several advantages, they have achieved the customer satisfaction, and customer also have realized that the virgin trains is the only quality provider among the different other trains service provider in the Britain, because by adopting the strategy for customer the virgin trains have improved the quality of service by providing different services in different station of the Britain. They have also achieved the customer loyalty not only for short term but also for long term, which in term not maximizing the profitability of the virgin trains but also the reputation and goodwill of the company in the mind of the people. By adopting the strategies for employees they have also improved the work quality and have changed the behavior of the employees in work place which in result have brought good and effective working environment, which have great impact on the quality of services and working condition of the company. The y have also reduced the sickness levels ,the lowering staff turnover rates, have improved customer satisfaction ratings and have reduced numbers of complaint letters form the side of customer and community and also have cost saving from the implementation of this vision of virgin trains. Recommendation: The virgin trains can also improve their services by providing or adopting the following suggestion. Fare should be reasonable to affords by general customer to travel The reward system of the company should be based on employees need which will have positive result form the side of employees and will bring coordination. Fast and time arrival to destination has also the key success of any trains system in the world. Various facilities to customer in different station may also increase the reputation of the company. To design comprehensive, structured program which may also improve the virgin trains performance. A well reporting system may also be developed by the company to have best control of the activities of the company. Introduction of modern technology and system And improvement in system efficiency and productivity.

gatdream Exploding the American Myth in The Great Gatsby :: Great Gatsby Essays

Exploding the American Myth in The Great Gatsby      Ã‚  Ã‚   The American Constitution declares the freedom and equality among all people. On this declaration was built the collective dreams of a nation as well as millions of personal dreams. F. Scott Fitzgerald's novel, The Great Gatsby, exposes the American Constitution for the myth that it always was by revealing the existing class distinctions. The Great Gatsby provides the petty details of the aimlessness and shallowness of the idyll rich, the extravagance of their parties, and the illegal sources of the funds that fueled such mindless activities.    Myrtle's attempt to become a "member" of Tom's group is predestined to fail, because he is of the wealthier, more "sophisticated" class. Taking advantage of her animation, her lively nature, she tries to elude the rest of her class. She gets involved in an affair with Tom, and inherits his values, and his way of living. By doing so, she only demoralizes herself, and becomes corrupt like the rich are stereotyped to be. She belittles people from her own class, and loses all sense of honor that she once had. And for all her social desires, Myrtle never does find her place in Tom's "high brow" world of the rich.    Fitzgerald portrays Myrtle's condition, obviously, as a minor reflection to Gatsby's more substantial struggle. While Myrtle's ambitions come from her social desires, Gatsby's are linked more to his idealism, his strong belief in life's opportunity. For sure, his desire is influenced by social considerations as well; Daisy, who is beautiful and rich, shows a lifestyle that is distant to Gatsby's and therefore is more attractive to him, because it is so far out of his reach.    However, social status is not his premier reason for loving Daisy. It only leads him, and makes him subject to believe in life's great opportunity. Like Myrtle does, Gatsby fights to fit himself into another social group, the one of old money, but his attempt is more significant, because his whole faith in life is rested upon it. Therefore, his failure is much more frightful to him, as any larger dream's failure turns out to be. His whole objective, his confidence in life and himself is completely smashed when he fails to win Daisy's love. His death, when it arrives is nearly meaningless, for, with the defeat of his dream, Gatsby is already spiritually murdered, and would lose all faith in life.